December 16, 2008

Sam and Bronia’s notes for the Frozen Memory Project pitch for round table discussion, Pygmalion lab 2, 9th-11th December 2008

Introduction

We would like to present our project, ‘The Frozen Memory project’ is our working title. We have initially developed it as an interactive theatre piece, however, the feedback that we have received whilst developing the idea has encouraged us to pursue the development of the concept out onto other platorms too. So we would like to give a brief presentation of our project , and then we’d welcome feedback and your thoughts about what next steps we should take.

This project has at its core something that is very valuable and also delicate - memories.
The central premise of our project is based around a very simple metaphor; the idea that memories could be captured by freezing them in ice-cream.

Whenever you want to share a memory, or to remind yourself or someone else of something important, it is simply a matter of eating some of this special ice-cream and, as the ice cream melts in your mouth, the memory is released and comes alive, the original experience of that memory is relayed to you.

Valuing the memories of real, ordinary people is central to our project, and an important part of our development process so far has been to conduct research interviews with real people about their memories of the past. We have developed this core concept originally as a theatre project which would tour to schools and festivals, and also as a children’s book, for which we’ve received positive feedback from a children’s literary scout.

Story

We now have strong characters and a story engine that we believe give us the potential to roll the idea out across a number of media platforms including a tv series, a website and possibly also a feature film. 

[Before we go any further, we’d like to tell you briefly about a true story that has inspired us]:
Sam Born was a Russian scientist and inventor who emigrated to America in 1910. He built his fortune in America through a series of inventions that transformed the art of confectionary - he invented a machine for putting the sticks into lollipops, and another machine for creating marshmallows, and although he arrived with nothing, he soon became wealthy and successful.

This story is the inspiration for our character, Mori. He emigrated to the UK from Russia in the 1930s,as this was a difficult time for scientists in his native Russia.  Mori survived in England by building a career as a confectioner and ice-cream maker. His heyday was in the 1950s and 60s when he had a string of thriving ice cream parlours.


Lately, however, Mori has hit tougher times. His flavours have become increasingly esoteric (Balloon flavour ice cream, for example, had a niche market but was considered by most to be simply too rubbery). He lives by himself in a dilapidated house and  he now sells his wares from a solitary and ancient ice cream van that is always breaking down. Worse still - Mori himself is also getting old. He is aware of the ravages of  time and knows that his mind is no longer as clear as it once was. He realises that he is becoming forgetful in his old age.

Mori is the most important person in Matt’s life. Matt is his 10 year old grandson, and looks up to Mori, and strives to be an inventor too. Matt has no other family and lives with his grandfather, and hence if Mori loses his memory to the extent that he is unable to function, there is a very real danger that Matt will find himself being placed into care.

There are also strains on Matt and Mori’s relationship caused by Mori’s forgetfulness and subsequent ill-temper.

One day Matt discovers his grandfather has a hidden secret,he has invented a way of preserving his fading memories by freezing them in ice-cream, using a special machine called the ‘Remembrificator’. He has a whole freezer full of carefully labelled tubs with different categories of memory. Mori  has been using his invention for mundane tasks, such as remembering where he left his van keys. But Matt sees a greater potential, and soon has Mori creating more exotic flavours. Matt is able to explore Mori’s past for the first time and Mori himself is reinvigorated by the experience. Becoming passionate about the possibilities offered by his invention he decides to try and resurrect his business by stocking the new ice-cream in his van. When he takes the ice cream out into the community, he realises that it has a wider potential to positively affect other people’s lives, and even to bring whole communities together.

Mori and Matt’s relationship is a strong one and they are mutually dependant on one another – Mori is Matt’s carer and provides him with a home, love, affection, but in his increasingly frail state he sometimes needs Matt to remind him when certain things need doing, exactly how to operate the Remembrificator, and so forth. Matt’s enthusiasm for Mori’s inventions helps to sustain the older man, and quite literally gives him back his youth.


Platforms



Interactive touring theatre production

This project was originally conceived as an interactive toring theatre production. The theatre experience will take place inside a real ice cream van, the interior of which has been coverted into a theatre space. The van will tour to schools and arts festivals, the target age group will be 7-11 year olds and (in the case of festivals) their families as well.

Inside this ice-cream van, small groups of audience members will meet Mori, who will be played by an actor. The audience will be given special flavours of ice-cream that contain memories, and these memories will come alive through an interactive performance involving film, sound, digital technology and puppetry.

 

TV series

Matt and Mori’s story could provide the engine for a TV-series. In each episode, Matt and Mori arrive in a new place and meet people facing some sort of difficulty. For example we could have an episode in which Mori and Matt visit a town in which the council wants to tear down a building that has a lot of importance to the local community. Matt and Mori are able to collect memories from a number people who can remember special things that happened to  them there. When the councillor tastes the resulting ice-cream, he realises how important this building is for the first time.

Matt and Mori might encounter problems with their own technology breaking down, which could considerably complicate their journeys. Mori’s increasing forgetfullness about basic everyday functions requires Matt to find creative solutions to help his grandfather. Where did he store that particular memory – for example?  This might lead to Matt seeking help from a mysterious librarian character to create an ‘index ice cream’ to help his granfather navigate the memory archive. And there would be challenges to preserve certain memories ‘before time runs out’…. Fragments of a memory which are uncovered one by one over the course of an episode to reveal a complete picture which helps to solve a puzzle could provide the structure for an episode, with portions of a larger puzzle being revealed episode by episode over the course of a series?


Book

A children’s book written from Matt’s perspective will tell the story of the invention of the Remembrification process and Matt and Mori’s adventures  resulting  from it.

The book will take as its visual style the aesthetic of an inventor’s sketchbook –the inventor in this case being the boy Matt, aspiring to be like his scientist grandfather. It will contain Matt’s cartoon-speckled diary entries about Mori’s inventions and his own, his photographic evidence, notes, diagrams, formulas, ice cream recipes, doodles. The reader will be invited to ‘dive in’ to a selection of the individual memories collected by Mori, and at these points, the pages will fold out to reveal flaps/hidden layers detailing these stories within the story.


Website

People can upload their memories to a website and they can be ranked by the online community to find the ideas that might make the most exciting flavours of ice-cream for Mori and Matt to develop. Users can play with this idea creatively by suggesting names and flavours for the each ice-cream, and by suggesting different memories that might go well together. The ‘top 50’ memories could go through to be frozen in ice cream by Mori – and elements of these could be filtered into episodes of the TV series.

 

Film

This project could possibly also be expanded into a feature film. One scenario we’ve thought about is one in which Mori has a hidden memory that Matt accesses without permission - a tub at the back of the freezer with ‘do not touch’ written on the lid. Matt is unable to resist this and discovers that Mori has an evil brother who once betrayed him - and the tub contains Mori’s painful memory of this betrayal. The evil brother then enters into the story and steals Mori’s ice cream making machine. He makes ice-cream that is too potent and is almost like a drug, making his customers behave hysterically and as if under hypnosis. Matt now has to repair his damaged relationship with Mori - as he has also betrayed Mori’s trust,  and he has to help recapture the remembrificator from Mori’s evil brother.


Conclusion


The ice-cream van is an iconic aspect of childhood, particularly in British culture. The sound of the ice-cream van chimes has resonances with carnival, festival, something special and out of the ordinary. We want to play with these existing associations and take them to the next level -creating a magical space where the imagination is permitted to take great leaps from one world to another. On the one hand the audience will be taken  ‘somewhere else’ - into a world beyond the mundane everyday, where memories can be transferred from one person to another via a mysterious cryonic process.  On the other hand, the rich content of The Frozen Memory Project, which will be based on memories collected from real people across generations and cultures, will provide fascinating and thought-provoking insights into the very real, diverse world in which we live, and will promote communication and understanding between generations and cultures.

December 15, 2008

Notes on round table discussion at Pymalion 2nd lab (Bronia)

Some notes from the discussion, to be added to.

Who was there: Paul, Sam, Bronia, Joerg, Sue Nott (CBBC live action drama), Lucinda Whitely (Novell Entertainment), Axel von Meydell (Morgen Studios, digital entertainment and learning), Dietrich (feature film producer) Frank (Primehouse), Jenny, Jimmy, Clarissa, Christina. Someone else with Frank (don’t know her name).

Paul introduces Sam and Bronia (he did very nice job).

Frank introduces the discussion, the set up, - it should be a relaxed informal discussion usw.

Bronia and Sam pitch for about 10-15 mins (Sam can you post our pitch on the blog? it’s on your machine Ta) 

Responses from panel:

Axel - would like to see the machine that freezes the memories. Pointed out that ‘inventing things’ is a strong theme for kids, especially boys. Would it be possible to create ‘digital tools’ online?  He mentioned the “Ritter Rost” [the Rusty Knight]- german cartoon with music, picture book series attached to it etc.

Axel also mentioned that with regard to web presence, children’s surfing of the web is usually restricted by parents in that they don’t allow kids to use the browser, instead, the sites they can access are set using book marks. To get a site viewed by children, he suggested trying to get space within aweb domain for children’s stuff that is already established and ‘trusted’.

Sue Nott - Question of ‘what can go wrong?’ - this is what creates drama and interest. Eg the memory freezing machine breaks down, etc. The plot can’t be allowed to become predictable for a series of several episodes.

Panel felt that the relationship between the grandfather and grandson was rich territory for creating drama. A mutually dependant relationship - Mori is Matt’s sole carer as he has no other family - Matt needs to help Mori to remember to do certain things, how does the machine work etc. Matt also helps to show Mori how valuable his own memories are and that they are worth preserving, and he ‘gives hime back his youth’. It was also pointed out that the intimate nature of the relationship, plus a story that includes a fantastical element (freezing memories in ice cream) in an ordinary world, might be better suited to television than a feature film.  

Sue also raised the question of healthy eating - 21st century values have shifted away from candy floss and chocolate sprinkles to eating healthy, and tv reflects this change. One way of tackling this might be to focus on the ‘nourishment’ memories provide in terms of creating understanding between generations/learning about the past.

Sue - interested in the idea that over the course of an episode, a memory is pieced together from fragments, it is uncovered, there is a detective element. (lunchtime - this discussion continued, into the possibility that there is a larger puzzle that spans the arc of a series - solving a small puzzle in each episode provides pieces of the answer to a larger question which is only revealed at the end of the series). The idea that there is a ‘ticking time bomb’ - Mori is trying to preserve his memories before time runs out. Possibly he might die at some point during the series, leaving his preserved memories behind him?

Lucinda-  Idea of working with different senses - how is memory activated by taste, smell, sound, touch as well as sight? Different triggers for memories and also looking at different types of memory - motor memory, long term, short term, emotional, factual etc.

Lucinda- discussion re. children’s book. 7-11 is too wide an age range. Often books are targetted specifically at ‘8-9 year olds’ for example. Need to be more specific - is it a chapter book, or a picture book…or what?

Also with book publishing there is a ‘schools market’ and an ‘after schools’ market, and publishers are looking for ways to bridge that gap which might be where a book for this project could fit in (?)

Tv- Lucinda felt that unfortunately there is a lack of tv programmed for 6-9 year olds. They are often expected to ‘watch up’ to shows for 9+….so a show made for 10 year olds will be watched by 7 year olds…

Question of which platforms to tackle and in what order. Sue - talked mainly about rights issues affecting the order of what comes first (?) it sounds complicated, that much was clear.

Lucinda -  we should produce the theatre piece first, have that as a solid basis to show to a publisher, then work on getting a book deal. (I think this is similar to what Natasha, Paul’s book scout contact said?). Lucinda raised the issue, particularly with picture books, that you often have to lay everything out (ie. a lot of work) to present an offering to a publisher, before you actually get paid to do anything.

And, for a bit of converse opinion, Frank (this was later, after lunch) felt that we should make a really huge movie about memory and that cinema was the right medium to be tackling such a huge subject, depicting memories in full colour and… it was a very interesting conversation, also quite tricky to grasp specifics which would be at all note-downable. Maybe Sam can add to this with any additional details he can recall?…

Next steps-

A meeting with Haringey Libraries who have expressed interest in partnering with us to apply for MLA funding (see earlier posting). If this comes of it will be soon as the deadline is approaching.

Looking into how to go about book publishing, agents - Natasha sounded like she might be able to offer some suggestions here?

Creating some visuals to give a sense of how the interactive theatre performance in the van would look.

Talk to Paul about RDF media.  

December 14, 2008
December 8, 2008

Mori's circus memory freakshow mass hypnosis experiment

Ideas for involving more audience members: Mori’s Travelling Memory SideShow – serves as trailer for main event.
light
1: ‘Pre-show’ –show. Mori appears at ice-cream van window. “Roll up Roll up” etc. He is promoting his wares. When a small crowd has gathered, he introduces his latest memory invention and his assistant the usherette ice-cream man hands out samples to the audience.
-    he has banter with crowd – maybe about their memories long numbers so and so won the grand prix…
-    he invites the audience to taste the ice cream simultaneously on the count of three in dramatic circus fashion..
-    this induces mass group hallucination of memory eg  - Mori vanishes and a small puppet scene of memory appears in window..
-    eg the memory could be
Are these Mori’s own memories? Ie the original batch he made for himself before Matt discovered them – or new ones made for the public?
memories like trailers – ww2, picnic by river, holiday on beach. Classic 60s flower power party. Etc
a load of numbers  - Oh that flavour is my telephone number!  - or his Pin code – he pulls the curtain closed – forget that immediately! – spit out the ice cream now..
-    like in a hypnotist or magicians show there could be a ‘plant’ in the audience who is asked to volunteer a memory which is then dramatically frozen using the Remembrificator – then ice cream is instantly made and fed to the audience and his memories – which may be personal or mundane are revealed, to his great astonishment.

Pre-show ends. Mori and the usherette invite audience to come back later for experiencing main show – the one for small audiences etc. gives flyer with times and explanation.

Break for lunch

After lunch main show.

theatre user timeline reversioned for Mori

- see ice cream van in distance

-approach ice cream van. See usherette outside with tray full of different flavours of memory ice-cream and programmes inside inside. Read info on display on side of van or in programme - realise this is an art project, not a normal van.

-listen to ‘sales pitch’ from either Mori at window or usherette. Buy ticket to go inside the van from one of them – this consists of buying an ice cream, and you choose your flavour at this point. Your ice cream is delivered as a token with a number – now you wait your turn.
(Is Mori a puppet when at window?)
(It is explained to you that you can go into the van as a group of two or three at a time – same flavours?)
You read programme and info about show whilst waiting- this can also have on it some amusing text about the invention of the memory freezing process to keep people occupied whilst waiting. The facillitator explains that each group of 2 or 3 persons entering the van can choose 2 flavours between them)
- It is your turn, so you are ushered into the van. You step through the door and pull back the curtain to reveal something (maybe an ice cave, maybe library with index card drawers, maybe an inventors workshop, or Mori’s house –kitchen scene? – Matt’s coat on pegs etc?)
- Mori (actor) comes and seats you down and delivers his patter, which offers you hints about the experience, and outlines the ‘rules’ eg please stay seated, the memories will come to you….
-Mori goes to his special machine ( a special ‘dumb waiter’ type device with dry ice and flashing lights) and brings out  perfect, tiny scoops of nouvelle cusine style ice cream, tastefully garnished.

- The lights dim in the van interior - as you start to eat the ice cream, a collage of voices becomes audible.

- As each voice sounds, one of the drawers nearby or flaps in the tabletop partially open, or ice-screen projection defrosts,or glow, or vibrate. If that drawer/flap is opened it reveals an automata/object/scene/slide inside illustrating the memory, and that part of the collage audio is played in full. If the drawer is not opened the collage audio just carries onto the next memory. The collage fades out after approx 2 mins

- The lights come up?, Mori re-enters, and swaps the empty tubs for new tubs containing another slightly larger portion, this time it’s ‘Holiday of a lifetime’ of ice cream. He checks everything is all right for you, and vanishes again behind the curtain.

-    As you eat, you start to hear a voice recalling a memorable holiday experience. Areas of the otherwise darkened interior begin to light up - an old photograph on a shelf, various props related the memory (eg keys to a secret walled garden that was visited on the holiday )As the story gets underway, puppets appear from various hidden corners in the van and a scene is played out in front of you, illustrating a moment from the story. As the story ends, the lights on the puppets go down.

-    House lights come up, Mori reappears and checks everything was alright for you. He ushers you out of the van.

Rough photoshop collage of drawer opening to reveal parts of memory in previous post’s audio - about a childhood holiday to Hastings.

Rough photoshop collage of drawer opening to reveal parts of memory in previous post’s audio - about a childhood holiday to Hastings.

[Flash 9 is required to listen to audio.]

Memory of a childhood holiday in Hastings in the 1950s

MLA funding for libraries/Collaboration

THIS LOOKS GREAT!

WE HAVE CONTACTED HARINGEY LIBARIES CULTURAL OFFICER ABOUT COLLABORATING ON AN APPLICATION…

Learning from past conflicts

Their Past Your Future 2 is the second phase of the hugely successful Their Past Your Future Programme. This second phase is focused around an annual grant programme open to all museums, libraries and archives in England. The programme offers funding for the sector to use their collections and resources to explore innovative and creative ways of increasing community learning and young people’s knowledge and understanding of the impact and contemporary significance of conflict. This overarching aim encompasses themes of remembrance and commemoration, identity and reconciliation, citizenship, diversity, asylum, conflict resolution and peacekeeping.

The programme, which receives cash from the Big Lottery Fund, is managed and delivered by the MLA Partnership. In this second phase of the programme (2007-2010) grants of between £500 and £10,000 are available through an annual grant programme. Museums, libraries and archives in England may apply for grants focused on one or both of the following areas:

  • work with children and young people
  • inter-generational learning.
December 7, 2008
December 5, 2008